Overlooking organics

Society is turning away from organic products in favor of generic store brands


When comparing two different kinds of almond butter, MaraNatha organic roasted almond butter, $19.99 per container, was more expensive than the MaraNatha all natural raw almond butter, $26.99 per container.

When given the choice between organic or generic products, most people would immediately lean toward the organic side. That is because it makes more sense. However, in today’s society that is not the case. People overlook organic choices and go straight for generic store name products when they are shopping. The factors of price, quantity and quality come into play when people choose the generic product over the organic product. 

On paper, it makes more sense to buy organic products like food, household objects and makeup over basic generic products. Organic products like food, for example, guarantee no toxic synthetic pesticides, no toxic synthetic herbicides or no chemical fertilizers when they are in the production stages. These products are used in a manner that allows showing that the quality is better and that it allows families to trust when purchasing. 

A major factor when it comes to choosing between the two is the price of the object. The price difference can usually range from fifty cents to two dollars depending on certain products, but other products have an even bigger price difference. Whole Foods, a common grocery chain, is a perfect example when it comes to comparing the prices. When looking at prices of two different tomatoes, one organic and the other a generic brand, the prices were astonishingly different. The generic tomato, Arkansas Slicing Tomatoes, was $1.99 per pound and the price of the organic tomato, Mexico Whole Trades, was $2.99. With only being a dollar difference, the generic brand was more picked through than the organic. Another example from Whole Foods was the price of milk. The organic milk carton cost $6.99 and the generic brand cartoon was $4.39. Again, the generic brand was the most popular due to the huge price difference. 

A study done by “Business Insider” shows that buying a gallon of generic milk every week for a year will cost you $135 less than buying organic milk for a year. They also conducted another study with almond butter. The price of organic almond butter was $26.99 per container and the price for generic almond butter, was $19.99 per container. This seven dollar difference will have a huge impact in the future. That is because when buying the generic brand of almond butter, a person will save over $300 a year. The price of products is a huge factor when choosing between generic or organic products in today’s society. 

While food is a primitive choice when considering organic or generic products, women have a choice when it comes to makeup. Makeup is never a cheap bill to pay, but women will make the effort for certain products to a certain extent. A basic everyday makeup product for women is mascara. Basic generic brands of mascara from Walmart offer prices ranging from four dollars to ten dollars, but an organic mascara from Ulta Beauty has a price of $27. While most women would choose the obvious choice and buy the cheaper product, there is still a handful that would rather choose to apply healthy, organic products rather than putting on products with many unknown chemicals. 

Organic products are circling the markets of today’s society, but their prices are becoming huge factors for buyers. Along with the price, quality and quantity are also huge factors for people. Organic products should be no doubt the first choice for buyers to have a healthier lifestyle, but without future change, customers will begin to suffer and lose interest in them.